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in Glasgow |
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Agriculture, Fishing
Finance, Insurance
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Catering & Hospitality
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Customer services
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Human resources
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Legal
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Other
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Section: Any Vacancy 93 |
| Post:Junior Brand Manager - MC 0417
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Salary contractual |
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| Requirements and conditions |
| Age: |
Has no value
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| Gender |
Has no value
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| Education: |
no
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| Work schedule: |
Has no value
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| Work place: |
Has no value
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| The announcement text: |
Title: Junior Brand Manager
Code: MC 0417
Client: International company
Requirements:
- university degree;
- experience in marketing;
- fluent English;
- good analytical skills;
- quick learner.
Responsibilities:
collect and analyze all relevant market information concerning the Detergent brands in UA (market shares, shares of voice, consumer attitudes, brand awareness*usage, competitors' activities, etc...);
initiate, implement and analyze market research activities for the detergent brands and related projects, with the help of Market research agencies;
knowledge of all relevant product information (product, packaging, competitors, legal matters involved);
regular control of product market price (price adaptations with regard to contribution level, competitor prices and inflation rate, supervising of price monitoring);
development and implementation of product specific promotions, to increase the Brands' sales and value without harming the brand image (no unnecessary aggressive or non-relevant promotions). Need to make sure that appropriate sales packages are put together and that tailor-mades for МТ and ТТ are well designed and executed;
media: adaptation of media spots to local needs and knowledge about competitor media activities;
competitor monitoring (product innovations, promotion activities, pricing, media spending, other relevant competitor information);
agencies: creative agency; media agency; market research;
regular stocks control (OOS, remaining stocks, slow movers).
Location: Kiev
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| Contact information |
| Employer: |
Power Pact
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| Email: |
info@powerpact.com.ua
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| Phone: |
+38 044 583-00-46,47,48
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Publication date: 2011-10-12 09:27:02
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